links for 2009-05-11
Posted on 11. May, 2009 by Kimberly in delicious
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Get your laptop off the table and stop hunching over to see the screen with this DIY cardboard laptop stand. It’s small, light, free & green and it will help you cut down on the trips to the chiropractor. Did I mention it’s super easy to make? I originally found this idea at Thingiverse.com, where Erik Skiff whipped up a pretty cool acrylic stand. I didn’t have any acrylic and more importantly I didn’t have a lazer cutter make the cuts, so I did it on cardboard. I modified the design a little so the pattern would fit on a regular letter sized sheet of paper.
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Many people will tell you that in a recession, marketing is more important than ever. If you go into hiding when times are tough, you'll drop off the radar of your prospective clients.
People will continue to buy professional services, but the overall market may have shrunk. Therefore, being visible and offering value is more important than ever.
But even if you are determined to market your services, there's a good chance you're making some deadly marketing mistakes that will decrease the overall effectiveness of your marketing. Here are 10 Marketing Mistakes professionals make in a recession and how you can correct them.
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First I thought it was a hoax but knowing Eggvertising, Fieldvertising and other methods from the past I’m not surprised: Business Cards made from meat and lasers.
Meatcards brings meat and lasers together to create the most protein-rich business cards ever.
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Web Design Forums : Corporate Brand Guidelines
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Meagan Fisher – Designing Effective Mobile Interfaces
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One of the key elements of building a strong brand is color selection. Every color has a different feel and various associations. By choosing a color or a combination of colors for your brand identity, you will take on those associations. Colors will evoke certain emotions and feelings towards your brand so it is vital to choose a color that will represent your identity effectively.
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The United Kingdom’s Sunny D is now made with 70% fruit juice, apparently no longer turns kids yellow and has a new look to boot, designed by the brand consultancy Elmwood. This is one of those redesigns that while not doing anything worse, isn’t doing anything better. I remember way back when, the original packaging was just some green and white type on a plastic bottle — which let the shape and the that-can’t-be-natural color do most of the branding work. The new packaging is certainly vibrant, but I’m not so sure about the ominous fruit up in the clouds (which is strangely reminiscent of this Monty Python moment) or that plastic-looking wannabe surf typography. But hey, “It’s got healthy junk!”
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Andy Nulman, who is the author of Pow! Right Between the Eyes: Profiting From the Power of Surprise. In this interview, Andy explains why surprise is essential to establishing a personal brand, why standing out matters, the process of brand building, staying relevant to the times and much more.
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A lame case of brand hijacking. It’s actually quite clever because by using a tinyurl in the beginning and the words “radio one” at the end of the url, users will actually think they are visiting a Radio One website.
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What is the real route to better Google rankings?
Many new Internet marketers obsess over Google pagerank believing it to be the route to rising in the search results, where in fact pagerank is just one of many factors involved in your search engine ranking and, most misleading, what you see in the Google Toolbar is very inaccurate anyway
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“It is nearly impossible to make it through a typical day without exchanging ideas. Whether deciding on something as simple as a restaurant for a long overdue night out, or as complicated as the design of an entirely new product, we are forever involved in sculpting and selling our creative thought. Conventional wisdom says that to be successful, an idea must be concrete, complete, and certain. But what if that’s wrong? What if the most elegant, most imaginative, most engaging ideas are none of those things?”
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Things aren't looking good today at Bloglines, the popular web-based service I've been using for years to read RSS feeds. The site has been offline for at least eight hours and isn't even responding to web requests with an error. Instead, requests time out with the error "The server at bloglines.com is taking too long to respond" (in Mozilla Firefox) or "cannot display the webpage" (Internet Explorer). Apparently, the Bloglines plumber who appears whenever there's a system outage has been laid off.
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Are Web users ready to start paying for content?
Amazon's new Kindle will offer several U.S. newspapers to subscribers.Amazon's new Kindle will offer several U.S. newspapers to subscribers.
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Click to view next imageNot according to an entirely unscientific straw poll of hundreds of CNN.com readers who sounded off about News Corp. tycoon Rupert Murdoch's plans, announced this week, to start charging for access to his newspaper's Web sites.
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Desktop Reporting brings Google Analytics to the desktop, with a host of features that help you understand how your web site is performing and where you can improve. From tracking your visitors, referrals and campaigns to viewing your AdWords ROI metrics, Desktop Reporting is a must-have for every Web business.
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Tweetie is free to download and try for as long as you want. It's full-featured and has some of the most beautiful ads around (courtesy of Fusion Ads). You can register to keep your timeline ad-free for only $19.95, but until May 4th, register Tweetie for an introductory price of $14.95.
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Over on Twitter there’s been some serious buzz surrounding the release of the desktop version of Tweetie. Available now, either for $14.99 or as a free ad-supported version, Tweetie for Mac blends a streamlined user interface with a host of essential features, including multiple account support, threaded conversations, URL shortening and image uploads.
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Kimberly Beaven is a Web Designer and Creative Director of BlueWave Media. She is is truly a gadget girl who loves architecture, photography, design and coding. Learn more via twitter or her Google Profile. If you enjoyed this post, please subscribe to our RSS feed.